Work directly with Jess
Social media.
A useful social presence has something to say and a reason to say it. I help you find a clear point of view, choose sensible content priorities and plan a rhythm your business can actually sustain.
When it helps
This helps if posting feels reactive, your content sounds inconsistent or you are unsure how social supports your wider marketing. It is also useful when you have subject knowledge and ideas but need a clearer way to turn them into relevant, repeatable content.
What the work can cover
- Review current channels, audience needs and the role of social in your marketing.
- Define content pillars, tone and creative direction grounded in your brand.
- Plan a content calendar with realistic priorities and responsibilities.
How I approach it
I start with what your customers need to understand, not a target number of posts. I look at your offers, existing material and the time available to create content. The plan should give your business a recognisable voice without making every channel a full-time job.
I connect content ideas to a purpose, such as explaining an offer or answering a recurring question. Then I agree a workable calendar and review approach. Content production, publishing or community management are included only where the written proposal explicitly scopes them; a strategy is not automatically an unlimited posting service.
Practical questions
Do I need to be on every platform?
No. Channel choices should reflect your audience, business goals and capacity. A smaller, purposeful presence can be more manageable than spreading effort across every platform.
Will you write and publish every post?
That depends on the agreed scope. I offer strategy, planning and creative direction; any hands-on production or publishing responsibilities are confirmed in the proposal.
Can you guarantee follower growth?
No. I focus on useful content and a coherent presence. Measures should reflect the role of social in your business, rather than treating follower counts alone as proof of commercial value.
A sensible starting point
Growth Partner
From AUD $2,500 · Per month
Discuss ongoing social supportPrices are indicative starting points in AUD. Final scope, deliverables, GST, ad spend, third-party costs and terms are confirmed in your proposal.